SEO FOR YOUR MUSEUM
SEO (Search Engine Optimisation) enhances your museum's online visibility, ensuring it ranks higher in search engines such as Google. By optimising content, keywords, and meta tags, a museum can attract more visitors, boost its online presence, and engage a broader audience, ultimately gaining greater awareness to increase ticket sales and visitors through the doors.
WHAT IT INVOLVES
On page SEO
Anything on your web pages – Blogs, product copy, web copy.
Off page SEO
Anything which happens away from your website that helps with your SEO Strategy e.g. Backlinks.
Technical SEO
Anything technical undertaken to improve Search Rankings e.g. site indexing to help bot crawling.